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Artwork for 2021 Membership Class Invitees announcement
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Rec Acad Invites +2700 Professionals For '21 Class recording-academy-2021-membership-class-invitees

Recording Academy Bolsters Membership With 2,710 Music Creators And Professionals Invited

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The membership invitations are a reflection of the Recording Academy's commitment to excellence and further growing its robust membership body and also reaffirm the organization's recognition of the important contributions of music people
Membership
Jun 28, 2021 - 6:00 am

Today, the Recording Academy extended membership invitations to 2,710 established music professionals from wide-ranging backgrounds, genres and disciplines. The invitations are a reflection of the Recording Academy's commitment to excellence and further growing its robust membership body. The invitations also reaffirm the Recording Academy's recognition of the important contributions of music people to influence progressive changes within the music industry.

The 2021 class of invitees is 48% female, 32% Black or African American+, 13% Hispanic or Latino/a/x+, and 4% Asian or Pacific Islander+. The Academy's existing membership represents 26% female and 27% from traditionally underrepresented groups. Since setting the goal of adding 2,500 women voting members by 2025, 831 women have joined the Recording Academy's voting membership, putting the organization 33% closer to reaching that milestone.

To celebrate the new class of invitees, the Recording Academy is activating across its social channels, giving the music industry and music fans a look into what it means to be a member of the Recording Academy. New invitees will be featured across Instagram Reels, Voice Tweets and Instagram Lives hosted by Recording Academy staff and executives. Activations can be followed on the official Recording Academy Instagram and Twitter pages.

Learn more about the Recording Academy's membership process and requirements as well as the new class of invitees.

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"Membership is the Academy's change agent — our members drive everything we do," Ruby Marchand, Chief Industry Officer at the Recording Academy, said. "I'm inspired by the potential for each invited music creator and business professional to lend their creativity and passion to our organization. We are immensely proud of our accomplishments and the strides we've made toward equitable representation. We look forward to welcoming our new invitees as they help us shape the future of the Academy and the music industry."

"This is an incredibly exciting time to join the Academy and play a part in accelerating change, progress and evolution within the music industry," Kelley Purcell, Vice President of Membership and Industry Relations at the Recording Academy, said. "Our membership body is the driving force behind our actions, and we value the contributions of our members that help ensure the Academy's practices authentically represent the current state of music. We're excited to see what this new group brings to the table as we enter a new era at the Academy."

Recording Academy membership reflects the rich, diverse and wide-ranging contributions of music creators and professionals. The areas of focus include service, advocacy, and recognition of the art and craft of music with a community-driven approach and peer reviews on an annual cycle. In order to participate in the process for the upcoming GRAMMY Awards, new members have to accept their invitations by Sept. 15, 2021. The first voting ballot opens Oct. 22 and closes Nov. 5. The 2022 GRAMMY Awards show, officially known as the 64th GRAMMY Awards, are set to take place Jan. 31, 2022, at the STAPLES Center in Los Angeles.

The Recording Academy's Los Angeles Chapter Celebrates The NEXT 2021 Class

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Kelley Purcell

Photo: Ashley Stewart of ANS Photography

 
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Meet Member & Industry Relations VP Kelley Purcell vp-member-industry-relations-kelley-purcell-how-recording-academy-members-can-make

VP Of Member & Industry Relations Kelley Purcell On How Recording Academy Members Can Make A Difference

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Purcell talks to GRAMMY.com about her new role and why it's so important for Recording Academy members to vote in the upcoming Awards cycle
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Nov 5, 2020 - 7:00 am

The Recording Academy has announced the appointment of Kelley Purcell as Vice President of Membership & Industry Relations. The appointment follows the Recording Academy's restructure, which aims to streamline the organization and sharpen focus on its service to music. Reporting to Chief Industry Officer Ruby Marchand, Purcell will be responsible for overseeing all aspects of membership outreach, peer review, member account services, and the Academy's Chapter systems, including regional and local teams, Chapter events and programming, and all facets of Chapter service. 

"We are pleased to have Kelley as our Vice President of Membership & Industry Relations," said Marchand. "Her expertise and history of being a driving force within the Membership & Industry Relations department make her a great asset to this organization. This is yet another step towards the Academy's transformational commitment as we strive for greater inclusivity and work to ensure our membership reflects the diverse individuals who make up our music community."

Purcell joined the Recording Academy as the Executive Director of the Los Angeles Chapter in 2013. She later transitioned to Senior Director of Member Outreach, leading industry outreach efforts across the Membership & Industry Relations department. During her tenure, she project managed a cross-department team of IT, Digital Media and Communications colleagues over a two-year period and successfully implemented historic changes to the Academy's membership systems. She also led the recruitment efforts to diversify Academy membership and was the liaison to the Academy's first-ever Peer Review Panel, responsible for training this body and serving as its point person.

Below, Purcell talks to GRAMMY.com about her new role and why it's so important for Recording Academy members to vote in the upcoming Awards cycle.

Can you tell us a little about your professional background and what led to your new role at the Recording Academy?

I have loved music since a young age but I think the power of music, and the arts in general, was cemented for me in college. I was an Economics major, but throughout my college career I was also very involved in lots of arts-focused extracurricular activities that gave me purpose and helped me develop a stronger sense of self. During that time I realized that if my career was going to mean something to me, it had to center around the arts in some way, and I committed to using all of my business skills to further something that had real meaning to me.

After building my career in arts administration in various positions, I was thrilled to join the Recording Academy as the Executive Director of the Los Angeles Chapter where I could focus my professional energies in support of music makers, specifically. Since joining the Academy I have held several roles within the Membership & Industry Relations team and am honored to now become the Vice President, where I can apply everything I’ve learned thus far for the greater good of the department as a whole.
 
What specifically do you hope to bring to your new role in Membership?

I want to ensure that every member of the Recording Academy understands that their membership can make a difference. Whether that’s participating in the GRAMMY Awards process, advocating for the rights of the music community in Washington D.C., or raising money for MusiCares or standing up for music education, this membership body plays a huge role in shaping the music industry that we want to see. Every member's voice counts and we are stronger together.    
 
Why is it so important for current Recording Academy members to vote in the upcoming Awards cycle?

The GRAMMY award represents what professional music creators decide are the best musical works of the year. Because it’s the only award that is peer-to-peer, it is ideal when all peers are reflected in the process.
 
What can you tell us about the benefits of membership at the Recording Academy?

Membership is the lifeblood of the Recording Academy and the foundation of all that we do. Recording Academy members have the opportunity to play a part in creating a better world for music and its makers. In addition to advocating for the rights of music makers, supporting the next generation of the music industry and helping fellow music people in times of need, members can submit projects for GRAMMY Awards consideration, propose amendments to GRAMMY Awards rules, run for a Recording Academy Board, participate in member-only programs and more. The Recording Academy is a very special community of people who are united by how much they care about the music industry and want it to thrive.
 
What can you tell us about how all 12 Chapters engage RA members on a year-round basis?

Each of the 12 Chapters are a great resource for members to learn more about the best ways in which to get involved in all the Recording Academy does. Board members are elected at the local level to represent their communities and provide connective tissue between each member and the organization as a whole. In addition to producing local events and programs, Chapters help members become aware of all Academy initiatives and how each person can be of service to the greater mission.
 
Is there anything else you’d like to tell us?

To learn more about how to join the Recording Academy, please visit grammy.com/join!

Recording Academy Invites & Celebrates Its 2020 New Member Class

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Statement: Harvey Mason jr., Recording Academy CEO statement-harvey-mason-jr-ceo-2022-grammys-awards-64th

Statement From Harvey Mason jr., The Recording Academy CEO

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The following is a statement from Recording Academy CEO Harvey Mason jr. regarding nominations for the 64th GRAMMY Awards
Membership
Nov 25, 2021 - 1:49 pm

Editor's Note: The 2022 GRAMMYs Awards show, officially known as the 64th GRAMMY Awards, has been rescheduled to Sunday, April 3, at the MGM Grand Garden Arena in Las Vegas. The below article was updated on Tuesday, Jan. 18, to reflect the new show date and location.

"Realizing that today is a time to celebrate Thanksgiving with family and friends, we reluctantly felt compelled to respond to the suggestive and sometimes erroneous reports we have seen in the media regarding the Academy’s decision to expand our general fields from eight to 10 nominees. But first, we must pause and give thanks for the many blessings bestowed upon us over the last year. 

Our music industry has so much to be thankful for. The love and passion for what our community has produced has also led to one of the most robust nominating processes in the history of our Academy. I applaud our Board of Trustees, for having the agility and foresight to approve this expansion as a way to honor more music, more artists and more genres. And yes, they did it quickly and decisively, and they did it without knowing who the additional nominees would be. 

For those who would suggest any counter-narratives to stir drama and drive clicks, I would ask that you please take a fresh look at the new Recording Academy. 

Happy Thanksgiving to all of this year’s nominees and music fans everywhere."

—Harvey Mason jr., CEO of the Recording Academy

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64th GRAMMY Awards First Round GRAMMY Voting Guide 2022-64th-grammy-awards-first-round-voting-how-to-vote-guide-video

64th GRAMMY Awards: Everything You Need To Know About First Round GRAMMY Voting

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As Recording Academy Voting Members get ready to cast their votes in First Round GRAMMY Voting for the 64th GRAMMY Awards, we’ve put together the below guide to educate our voters on recent updates and details on our voting process
Recording Academy
Oct 21, 2021 - 4:05 pm

Editor's Note: The 2022 GRAMMYs Awards show, officially known as the 64th GRAMMY Awards, has been rescheduled to Sunday, April 3, at the MGM Grand Garden Arena in Las Vegas. The below article was updated on Tuesday, Jan. 18, to reflect the new show date and location.

First Round GRAMMY Voting determines the nominees for the annual GRAMMY Awards. As Recording Academy Voting Members get ready to cast their votes, we’ve put together the below guide to educate our voters, members, and the larger music community on recent updates and details on our voting process before First Round voting opens on Friday, Oct. 22.

Nominations for the 2022 GRAMMYs Awards show are officially here! See the full list of nominations.

KEY DATES

Graphic of 64th GRAMMY Awards Key Dates
  • First Round Voting: Friday, Oct. 22 —Friday, Nov. 5, 2021
  • 64th GRAMMY Awards Nominations Announcement: Tuesday, Nov. 23, 2021
  • Final Round Voting: Monday, Dec. 6, 2021 — Wednesday, Jan. 5, 2022
  • 64th GRAMMY Awards Telecast: Sunday, April 3, 2022

THE GRAMMY BALLOT, UPGRADED

We’ve made several improvements to the GRAMMY Voting Ballot. This year’s customized ballot delivers a personalized experience with greater flexibility and search functionality. Before voting opens, watch our tutorial video below explaining this year’s changes. 

64th GRAMMY Awards First Round GRAMMY Voting Guide

For additional reference, here is an overview of this year’s ballot changes:

  • 10-3 Ballot: In addition to the General Field, all voters can now select up to 10 categories across up to three fields to cast their votes on the member ballot.
  • Personalization: Ballots will only display the fields and categories in which the Voting Members are voting. They will only see what's relevant to them.
  • Search: Voting Members can simply enter the name of an artist or recording in the search field to determine the categories where an artist or recording/work appears on the ballot.
  • Flexibility: If Voting Members would like to change the fields and categories in which they are voting, they can modify their ballot at any time. Nothing is locked until their ballot is submitted.

LISTEN TO ENTERED RECORDINGS

64th GRAMMY Awards Listening Graphic

As they cast their votes, Voting Members will have the ability to stream nominated recordings on select streaming services.

We encourage all Voting Members to take additional time and give another thoughtful listen to all of the nominated recordings in the categories in which they are voting.

VOTING AS A PEER

The power of the GRAMMY lies in its peer voting system. Each individual creator votes only in the fields and categories in which they are truly a peer within the genre. This makes the GRAMMY music's only award that is a clear reflection of each community's collective voice. 

There are many talented creators across the music industry. Informed voting, and most importantly voting as a peer, ensures we distinguish, honor and celebrate excellence throughout our diverse industry. 
Honorable participation in this process upholds the integrity of the GRAMMY Awards and allows each deserving creator to receive the proper recognition. 

VOTING AND SOLICITATION GUIDELINES

It is imperative that our Voting Members participate in the GRAMMY Awards process in a fair and ethical manner and only make choices based on artistic and technical merits of the recordings. Before voting, make sure to read the Voting and Solicitation Guidelines and Voter Code of Conduct .

LEARN MORE

Want to learn more about the year-round GRAMMY Awards process? Visit the Recording Academy’s Awards Journey.

The 64th GRAMMY Awards: Everything You Need To Know About The 2022 GRAMMYs Awards Show

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Photo: Valerie Macon/AFP via Getty Images

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Recording Academy Appoints David Gregory To CIO david-gregory-chief-information-officer-announcement

The Recording Academy Appoints David Gregory To Chief Information Officer

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As Chief Information Officer, David Gregory leads the Information Technology team responsible for the overall technology infrastructure at the Recording Academy and its awards shows
Membership
Oct 15, 2021 - 6:00 am

The Recording Academy announced today the appointment of David Gregory as Chief Information Officer, effective immediately. Reporting to Co-President Panos A. Panay, Gregory leads the Information Technology team responsible for the overall technology infrastructure at the Recording Academy and its awards shows, including network and systems technology, distribution and support of mobile devices, and training. He is responsible for driving operational technology and processes for IT, ERP, CRM, data security, governance, risk, and compliance while using technology to generate value, maintain security, and increase productivity. Gregory also oversees the applications that manage membership and the voting process for the GRAMMY Awards and supports the organization in achieving its diverse business objectives.

"Implementing new technological solutions is critical as we sharpen and modernize our service to staff and members," Harvey Mason jr., CEO of the Recording Academy, said. "David's track record will further accelerate the Academy's growth as we continue to refine our practices on every level and transform the future of the organization."

"I am delighted to welcome David to the Academy as our new Chief Information Officer," Recording Academy Co-President Panos said. "I've had the pleasure of working together with David for many years and look forward to bringing his talent and experience to the Academy as we architect and redevelop our data and technological infrastructure to meet the demands and needs of a new Academy and a new music business."

Before joining the Recording Academy, Gregory served as vice president of technology resources at Berklee College of Music for six years, where he led the implementation of major enterprise cloud applications including Salesforce and Workday and taught advanced music theory and composition for Berklee Online. He also held roles as vice president of technology at Smith College and chief information officer at Colgate University.

From 1994 to 2002, Gregory was the founder and chief creative officer for Media Station, a digital media company that developed interactive products for companies such as Disney, Hasbro and Mattel, where he designed the games and produced music for "The Lion King" animated storybook games.

Gregory holds a bachelor's and master's degree of music in composition from the University of Michigan and a certificate in music for film and television from Berklee Online.

The Recording Academy Names Valeisha Butterfield Jones And Panos A. Panay As Co-Presidents

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Some of the content on this site expresses viewpoints and opinions that are not those of the Recording Academy and its Affiliates. Responsibility for the accuracy of information provided in stories not written by or specifically prepared for the Academy and its Affiliates lies with the story's original source or writer. Content on this site does not reflect an endorsement or recommendation of any artist or music by the Recording Academy and its Affiliates.