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Tidal Launches Personalized Video Playlist Feature: 'My Video Mix'

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The new feature offers up a curated viewing experience based on users' viewing and listening habits
Nate Hertweck
GRAMMYs
Nov 29, 2019 - 9:11 am

Streaming service Tidal announced the launch of a new video playlist feature called My Video Mix. The algorythm-based feature will incorporate human curation to create up to eight distinct playlists from the more than 250,000 videos hosted by the platform.

"From original content, to full-length movies and stunning visuals from artists in its unparalleled video catalog, Tidal provides its members with a well-rounded music experience," Tidal COO Lior Tibon said. "My Video Mix and the app redesign reaffirms TIDAL's commitment to create a best-in-class experience for members."

Read: Tidal Brings Master Quality Authenticated Audio To Mobile Android

The new video playlist feature follows My Mix, Tidal's daily personalized audio-only playlist generator and answer to Spotify's Discover Weekly playlist.

Tidal partnered with the Recording Academy recently for Behind The Record, a social media initiative highlighting all of the creators that made your favorite albums and records possible.

The new My Video Mix feature is available now on Tidal.

Behind The Record: Your Favorite Artists #GiveCredit Where It's Due

 

 

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Pandora Supports Behind The Record, Launches Full Song Credits

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The streaming service announces a brand-new full credits feature for millions of songs in their massive library and supports the Recording Academy initiative to #GiveCredit
Ana Yglesias
GRAMMYs
Oct 24, 2019 - 2:53 pm

Today, Oct. 24, the Recording Academy announced the new Behind the Record social media initiative to highlight all creators behind the music. Concurrently, Pandora, a supporter of the program, has launched a new full credits feature for millions of songs on their streaming platform.

When listening to a song on Pandora, users can now dig deeper into it by clicking on the title, followed by the "See All Song Credits" link. This exciting new service is up and running on their web player and new desktop app.

"You always have to give credit where it's due! Songwriters and producers put their heart into what they create! And to know who it comes from makes it even more special and personal," GRAMMY winner H.E.R. told Pandora.

Back in July, TIDAL, another supporter of Behind the Record, launched TIDAL Credits. Users of their music streaming platform, can now dig into artists' pages and explore all their credits, as a performer, songwriter, producer and more.

You can now dig into this credit treasure troves on both Pandora and TIDAL. Visit behindtherecord.grammy.com to learn more about Behind the Record, and use the Credit Cover generator if you're an artist.

And don't forget to join the conversation by sharing and searching social media using #GiveCredit, #WeAreMusic and #BehindTheRecord, starting tomorrow, Oct. 25.

Report: Music & Culture Infrastructure Can Create Better "Future Cities"

Becky G

Becky G

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Tidal X Rock The Vote Show: Doja Cat, Becky G, CNCO & More Performers Announced

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The streaming service's fifth annual benefit concert will raise money for the voting empowerment non-profit ahead of the 2020 election
Ana Yglesias
GRAMMYs
Oct 3, 2019 - 12:03 pm

Today, streaming platform TIDAL announced the lineup and details for their fifth annual benefit concert, which will support nonprofit Rock the Vote this year. TIDAL X Rock the Vote will take place on Oct. 21 at the Barclays Center in Brooklyn and will feature Alicia Keys, Becky G, G-Eazy, Carnage, Farruko, Ty Dolla $ign, CNCO, Doja Cat, Dermot Kennedy, Lucky Daye and more.

New York Hot 97 radio powerhouse Angie Martinez will host the event, of which all net proceeds will be donated to Rock the Vote. Established in 1990, the nonprofit focusing on registering and engaging more people, especially young people, to vote. As we approach the 2020 elections, their work is understandably vital.

Early bird discount tickets are currently available for TIDAL members until 4:00 p.m. ET today. At that time, tickets will go on sale to the general public. More info can be found here.

Metal Remix Of Greta Thunberg's United Nation Speech To Benefit Greenpeace

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Detroit Is First Test-Bed For Tidal Unplugged $1 Million Grant Program

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Local artists invited to apply for money, mentorship and promotion through Tidal
Philip Merrill
GRAMMYs
Feb 22, 2019 - 12:27 pm

The sounds of Detroit have gone worldwide thanks to Motown and the city's legendary local talent — from Aaliyah and Aretha Franklin to Kid Rock and Jack White. On Feb. 21, Tidal announced its $1 million endowed Tidal Unplugged program, "kicking it off in Detroit" to elevate the next generation of still-undiscovered talent. Submissions to apply open on March 1.

Two venture-capital philanthropists came on board with donations to support this incubator for musical innovation, Mark Lampert and Robert Nelsen.

"We're giving artists the means and resources to pursue their passion," explains Tidal Unplugged's web page. "All local artists are welcome to submit an acoustic performance to be eligible for the program." The finalists will be announced in May.

Tidal Unplugged will craft a personalized support plan that can include living expenses, studio time and mentorship. Finalists will be expected to complete four tracks which will premier exclusively through the Tidal Rising program to raise awareness for emerging artists.

"The Tidal Rising program is incredibly special to everyone at Tidal — from the interns to the artist-owners — we recognize the power of streaming and the importance of supporting and encouraging emerging musicians,” said Tidal Senior VP of Artist Relations Jason Kpana. "Being able to expand the program to support musicians in an authentic and substantial way is truly an honor."

Creators retain 100 percent of their rights to the master recordings. A November Tidal Unplugged showcase will spotlight the results of this ambitious investment in developing talent. Learn more at Tidal Unplugged.

Tidal Brings Master Quality Authenticated Audio To Mobile Android

Tidal

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Tidal Brings Master Quality Authenticated Audio To Mobile Android

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Mobile breakthrough moves Tidal HiFi tier from the desktop to everywhere
Philip Merrill
GRAMMYs
Jan 7, 2019 - 3:13 pm

Two years ago, the major labels and the trade association RIAA announced their support for the hi-res initiative "Stream The Studio," and streaming subscription service Tidal launched its desktop HiFi tier, using Master Quality Authenticated technology. Consumers wondered how soon it would be possible to enjoy master-quality recordings on mobile. On Jan. 7 that question was answered, as Tidal Masters announced its MQA support for Android devices.

"This is a major advancement for the audiophile community and TIDAL's HiFi members," said Tidal COO Lior Tibon. "As our platform evolves, our partnership with MQA continues to expand and cements our position as a leader in the High-Fidelity audio space."

The MQA format was launched in 2016 by its inventor Bob Stuart and uses what it calls "Music Origami" to permit compressed tracks to unfold with maximum quality, matching the in-studio sonic detail approved by recording artists, whenever possible.

"We know that most music fans are choosing to stream on their phones," said MQA CEO Mike Jbara. "MQA's view is that you should have the best quality sound regardless of where you're listening. We're delighted that, through our ongoing collaboration with TIDAL, access to master quality audio is now expanding across mobile."

Mobile communications have led the music streaming revolution and it is the beginning of a new era that audiophile-grade listening is now enabled on the convenient devices. For artists reaching out to fans in new ways via social, studio-quality sound enhances their musical power to move listeners.

Listen To Your Watch: Tidal App Now Compatible With Samsung Wearables